Give us a voice



Brief
New social media, invite-only audio social app.
As it is still in the developing process, some smartphone users
(i.e. android phones) are unable to test an App.
Moreover, only those can enter, who got invited by the already registered user. 




Challenge
Solution
The new app struggles about being exclusive.
Thus, it would be beneficial for the personal relations of the brand to create a campaign for minority communities


Create global audio-rooms related to social questions about minority communities, focusing on 3 major topics: black history month in February, international womens' day in March and LGBTQ parades in June.